Entrepreneurship: Successfully Launching New Ventures 5th Edition, (Ebook PDF) – Digital Instant Dowload.
Product details:
- ISBN-10 : 0133797198
- ISBN-13 : 978-0133797190
- Author: Bruce R. Barringer (Author), R. Duane Ireland (Author)
Successfully Launching New Ventures explores the allure of entrepreneurship, teaching students how to successfully start their own businesses. With real business profiles of inspiring young entrepreneurs, the text engages students through relevant examples they can easily relate to.
The Fifth Edition examines entrepreneurship through an easy, four-step process that clearly outlines both the excitement and the difficulty of launching one’s own business. Careful to identify failures as well as successes, Successfully Launching New Ventures is a straightforward guide to starting one’s own business.
Table contents:
- Preface/introduction
- Decision to become and entrepreneur
- Introduction to entrepreneurship
- Recognizing opportunities and generating ideas
- Feasibility analysis
- Writing a business plan
- Industry and competitor analysis
- Developing an effective business model
- Moving from an idea to an entrepreneurial firm
- Preparing the proper ethical and legal foundation
- Assessing a new venture’s financial strength and viability
- Building a new-venture team
- Getting financing or funding
- Managing and growing an entrepreneurial firm
- Unique marketing issues
- The importance of intellectual property
- Preparing for and evaluating the challenges of growth
- Strategies for firm growth
- Franchising
Title Tag:
Mastering the Art of Entrepreneurship: How to Successfully Launch New Ventures
Turning Ideas into Success: Essential Guide to Launching New Entrepreneurial Ventures
Achieving Business Success: A Comprehensive Guide to Launching New Entrepreneurial Ventures