Coffee’s for Closers – Ebook Instant Download/Delivery ISBN(s): 9780857089557,0857089552
Product details:
- ISBN-10 : 0857089552
- ISBN-13 : 978-0857089557
- Author(s):
In Coffee’s For Closers: The Best Real Life Sales Book You’ll Ever Read, veteran sales leader and coach Tony Morris delivers a can’t-miss, hands-on guide to becoming the best salesperson you can be. This is not a book filled with high-level theories – rather it is a book that offers innovative and easy-to-understand sales techniques you can apply immediately and integrate into your daily life as a salesperson.
In the book, you’ll explore tried-and-true, step-by-step tutorials on getting past gatekeepers, cold-calling, questioning, listening to customers, and crafting airtight proposals. You’ll also find:
- Expert tips on gaining commitment and closing, as well as advice on how to handle prospects’ objections and stalling tactics
- Ways to generate leads, build rapport with customers, prepare for your next sales call, and even manage your time wisely
- Strategies for handling rejection – a frequently encountered experience for every salesperson
A practical blueprint for sales success that is heavily informed by real-world experience and commonsense, Coffee’s For Closers will become one of those essential resources you rely on to inform your everyday approach to sales.
Table contents:
1 Introduction to Sales 1
Do Not Listen to Respond, Listen to Learn 4
Asking Intelligent Questions 4
Mindset 5
The Lesson 7
The Whale 8
Tenacity 18
Why Do People Buy? 25
2 It Is Not Just About the Destination 29
3 Give, and You Shall Gain 37
4 Every Second Counts 43
5 Preparation 51
Preparation for a Call 57
The A–Z of Success 61
Prepare for a Meeting 71
6 My Best Sales Lesson Yet 77
7 Motivation 91
Reflect on Past Triumphs 99
8 Building Rapport 105
What Is Rapport? 105
Using Keywords 114
The Two Golden Rules of Rapport 116
9 Who Is Your Ideal Client? 123
Building Your Hit List 128
Strategic Alliances 129
How to Be Seen as the Expert in Their Field 132
10 Getting Past the Gatekeepers 139
Voice Mails 144
11 Smart Calling 147
Funnelling Process 157
12 Direct Marketing 159
13 I Only Have Capacity for Seven Clients 171
14 Questioning 183
15 Listening 195
16 As Nike Says, ‘Just Do It’ 209
17 Conducting a Meeting 213
18 Proposals 219
19 Selling with NLP 223
20 Handle the Person, Not the Objection 239
21 Positive Words and Language 253
22 Lead Generation 259
Lead Generation Ideas If You Work in Recruitment 263
Pipeline 264
23 Gaining Referrals 267
24 FAB Selling 275
25 Cross- Selling and Upselling 283
Create the Need and Fill It 285
26 Handling Rejection 289
27 Six Components of Success 293
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