Global Business Today 11th Edition (Ebook PDF)

Global Business Today 11th Edition (Ebook PDF) – Digital Instant Dowload.

Product details:

• ISBN-10 ‏ : ‎ 1260088375
• ISBN-13 ‏ : ‎ 978-1260088373
• Author: Charles Hill, G. Tomas M. Hult

The success of the first ten editions of Global Business Today (and its longer, more in-depth textbook option and companion, International Business, now in the 12th edition) was based in part on the incorporation of leading-edge research into the text, the use of the up-to-date examples and statistics to illustrate global trends and enterprise strategy, and the discussion of current events within the context of the appropriate theory. Building on these strengths, our goals for the 11th edition have focused on the following:1.Incorporate new insights from scholarly research.2.Make sure the content covers all appropriate issues.3.Make sure the text is up-to-date with current events, statistics, and examples.4.Add new and insightful opening and closing cases in most chapters.5.Incorporate value-added global EDGETM features in every chapter.6.Connect every chapter to a focus on managerial implications.As part of the overall revision process, changes have been made to every chapter in the book. All statistics have been updated to incorporate the most recently available data. Currency is maintained through the integration of Connect and global EDGETM feature in every chapter.

Table contents:

PART ONE Introduction and Overview

Chapter One Globalization

PART TWO National Differences

Chapter Two National Differences in Political, Economic, and Legal Systems

Chapter Three National Differences in Economic Development

Chapter Four Differences in Culture

Chapter Five Ethics, Corporate Social Responsibility, and Sustainability

PART THREE The Global Trade and Investment Environment

Chapter Six International Trade Theory

Chapter Seven Government Policy and International Trade

Chapter Eight Foreign Direct Investment

Chapter Nine Regional Economic Integration

PART FOUR The Global Monetary System

Chapter Ten The Foreign Exchange Market

Chapter Eleven The International Monetary System

PART FIVE The Strategy of International Business

Chapter Twelve The Strategy of International Business

Chapter Thirteen Entering Developed and Emerging Markets PART SIX International Business Functions

Chapter Fourteen Exporting, Importing, and Countertrade

Chapter Fifteen Global Production and Supply Chain Management

Chapter Sixteen Global Marketing and Business Analytics

Chapter Seventeen Global Human Resource Management