Strategic Writing: Multimedia Writing for Public Relations, Advertising and More 4th Edition, (Ebook PDF)

Strategic Writing: Multimedia Writing for Public Relations, Advertising and More 4th Edition, (Ebook PDF) – Digital Instant Dowload.

Product details:

• ISBN-10 ‏ : ‎ 0205031978
• ISBN-13 ‏ : ‎ 978-0205031979
• Author: Charles Marsh, David W. Guth, Bonnie Poovey Short

In its third edition, Strategic Writing emphasizes the strategic, goal-oriented mission of high-quality media and public relations writing with clear, concise instructions for more than 40 types of documents.

This multidisciplinary text covers writing for public relations, advertising, sales and marketing, and business communication. Featuring a spiral binding, numerous examples and a user-friendly “recipe” approach, Strategic Writing is ideal for public relations writing classes that include documents from other discipline

Table contents:

Section 1 Strategic Writing

Section 2 Strategic Writing in Public Relations.

Section 3 Strategic Writing in Advertising

Section 4 Strategic Writing in Sales and Marketing

Section 5 Strategic Writing in Business Communication

Title Tag:

Strategic Writing for Multimedia – Master Public Relations and Advertising in 4th Edition
Elevate Your Multimedia Writing Skills with Strategic Writing 4th Edition for PR and Advertising
Harness the Power of Strategic Writing in Multimedia – 4th Edition Textbook for PR and Advertising Professionals