Crafting & Executing Strategy: The Quest for Competitive Advantage: Concepts and Cases 23rd Edition – Ebook Instant Download/Delivery ISBN(s): 9781260735178,9781264250134,1260735176,1264250134,9781264250165, 1264250169
Product details:
- ISBN 10: 1264250169
- ISBN 13: 9781264250165
- Author: Arthur A. Thompson, Margaret Peteraf, John E. Gamble, A. J. Strickland
Table contents:
Chapter 1 What Is Strategy and Why Is It Important?
Chapter 2 Charting a Company’s Direction
Chapter 3 Evaluating a Company’s External Environment
Chapter 4 Evaluating a Company’s Resources, Capabilities, and Competitiveness
Chapter 5 The Five Generic Competitive Strategies
Chapter 6 Strengthening a Company’s Competitive Position
Chapter 7 Strategies for Competing in International Markets
Chapter 8 Corporate Strategy
Chapter 9 Ethics, Corporate Social Responsibility, Environmental Sustainability, and Strategy
Chapter 10 Building an Organization Capable of Good Strategy Execution
Chapter 11 Managing Internal Operations
Chapter 12 Corporate Culture and Leadership
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