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Business Communication: Developing Leaders for a Networked World 2nd Edition Peter W. Cardon

Name: Business Communication: Developing Leaders for a Networked World 2nd Edition Peter W. Cardon
SKU: EB-51883598
Availability: InStock

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Business Communication: Developing Leaders for a Networked World 2nd Edition Peter W. Cardon Digital Instant Download

Author(s): Peter W. Cardon

ISBN(s): 9780073403281, 0073403288

Edition: 2

File Details: PDF, 34.80 MB

Year: 2016

Language: English

SKU: EB-51883598 Category: Business & Economics - Management & Leadership Tags: Business Communication, Developing Leaders, Networked World, Peter W. Cardon

Description

Business Communication: Developing Leaders for a Networked World 2nd Edition Peter W. Cardon- Ebook Instant Download/Delivery ISBN(s): 9780073403281,0073403288

Product details:

ISBN 10:0073403288
ISBN 13:9780073403281
Author: Peter W. Cardon

Business Communication: Developing Leaders for a Networked World, by Peter Cardon, puts students at the center of business communication through the author’s unique focus on credibility woven throughout the textbook chapters, forward looking vision built on traditional concepts, and practitioner and case-based approach. Students are more likely to read and reflect on the text, and are better positioned to understand the essentials of efficient and effective business communication, thereby transforming them into leaders for a networked world.

Table contents:

PART 1 Introduction to Business Communication

Part 2 Principles of Interpersonal Communication

Part 3 Principles for Business Messages

Part 4 Types of Business Messages

PART 5 Reports and Presentations

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