FinTech Strategy: Linking Entrepreneurship, Finance, and Technology 1st Edition Pável Reyes-Mercado- Ebook Instant Download/Delivery ISBN(s): 9783030539443,303053944X , 3030539458
Product details:
- ISBN 10: 3030539458
- ISBN 13:9783030539450
- Author: Pável Reyes-Mercado
Table contents:
Part I. The Financial-Entrepreneurial Innovation-Technology Convergence
1. How Fintech Was Born?
2. Technology as a Resource for FinTech
3. Entrepreneurship in the FinTech Industry
Part II. Exploring and Exploiting Opportunities in Fintech
4. Dynamics of Fintech and the Broad Financial Industry
5. Financial Consumer Behavior and Decision-Making
6. Consumer Segments in the Fintech Market
7. Differentiation and Sustainable Competitive Advantage
8. Effectuation as a Strategic Approach
9. Measuring Venture Performance
Part III. Broad Outcomes of Fintech
10. Societal Outcomes of Fintech
11. What’s Next: Assembling Fintech Futures
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