978-0134238241 Essentials of MIS

978-0134238241 Essentials of MIS – Digital Instant Dowload.

Product details:

• ISBN-10 ‏ : ‎ 0134802756
• ISBN-13 ‏ : ‎ 978-0134802756
• Author: Kenneth C. Laudon, Kenneth C. Laudon

Essentials of MIS is an in-depth look at how today’s businesses use IT and systems to achieve their goals. Current, real-world cases illustrate companies identifying and solving key business challenges using IS and technologies. The text prepares students to lead and participate in management discussions of IS.

Table contents:

PART I: INFORMATION SYSTEMS IN THE DIGITAL AGE
1 Business Information Systems in Your Career
2 Global E-business and Collaboration
3 Achieving Competitive Advantage with Information Systems
4 Ethical and Social Issues in Information Systems
PART II: INFORMATION TECHNOLOGY INFRASTRUCTURE
5 IT Infrastructure: Hardware and Software
6 Foundations of Business Intelligence: Databases and Information Management
7 Telecommunications, the Internet, and Wireless Technology
8 Securing Information Systems
PART III: KEY SYSTEM APPLICATIONS FOR THE DIGITAL AGE
9 Achieving Operational Excellence and Customer Intimacy: Enterprise Applications
10 E-commerce: Digital Markets, Digital Goods
11 Improving Decision Making and Managing Artificial Intelligence
PART IV: BUILDING AND MANAGING SYSTEMS
12 Making the Business Case for Information Systems and Managing Projects