(EBOOK PDF) Business Essentials 1st Global Edition by Ronald Ebert, Ricky Griffin 9781292152257 1292152257 full chapters

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Product details:

• ISBN 10:1292152257 

• ISBN 13: 9781292152257

• Author:Ronald Ebert, Ricky Griffin 

 For Introduction to Business courses. Focus on the Practical Skills and Important Developments in Business The recent events in domestic and global economies are presenting unprecedented challenges, excitement, and disappointments for business-and a need for a change in Introduction to Business courses and texts. Business Essentials captures the widespread significance of these developments and presents their implications on businesses today. The Eleventh Edition includes new real-world examples and research findings, helping students to see how entrepreneurs are putting into practic

Business Essentials 1st Table of contents:

 Cover
Title Page
Copyright Page
Brief Contents
Contents
Part 1: The Contemporary Business World
Chapter 1 The U.s. Business Environment
Chapter Opening Case: What Goes Up . . . Can also Come Down!
Business, Profit, and the External Environment
Business and Profit
The External Environments of Business
finding a better way: The B Team
Economic Systems
Factors of Production
Types of Economic Systems
entrepreneurship and new ventures: Open Sesame
The Economics of Market Systems
Demand and Supply in a Market Economy Private Enterprise and Competition in a Market Economy
Economic Indicators
Economic Growth, Aggregate Output, and Standard of Living
Economic Stability
managing in turbulent times: What Goes Around..
Managing the U.S. Economy
summary of learning objectives
key terms
questions & exercises
building a business: continuing team exercise
team exercise
exercising your ethics
cases
end notes
Chapter 2 Understanding Business Ethics and Social Responsibility
Chapter Opening Case: Simply Divine
Ethics in the Workplace
Individual Ethics The Law and the Real World
Individual Values and Morals
Business and Managerial Ethics
Assessing Ethical Behavior
Company Practices and Business Ethics
Social Responsibility
The Stakeholder Model of Responsibility
entrepreneurship and new ventures: The Electronic Equivalent of Paper Shredding
Contemporary Social Consciousness
Areas of Social Responsibility
Responsibility Toward the Environment
finding a better way: Zero Waste
Responsibility Toward Customers
Responsibility Toward Employees
Responsibility Toward Investors Implementing Social Responsibility Programs
Approaches to Social Responsibility
Social Responsibility and the Small Business
The Government and Social Responsibility
How Governments Influence Business
How Business Influences Government
Managing Social Responsibility
Formal Organizational Dimensions
Informal Organizational Dimensions
Evaluating Social Responsibility
managing in turbulent times: Watch Out Before You Blow That Whistle!
summary of learning objectives
key terms
questions & exercises
building a business: continuing team exercise Team exercise
exercising your ethics
cases
end notes
Chapter 3 Entrepreneurship, New Ventures, and Business Ownership
Chapter Opening Case: It All Started With a Late Fee
What Is a Small Business?
The Importance of Small Business in the U.s. Economy
Popular Areas of Small Business Enterprise
finding a better way: The Rise of Services
Entrepreneurship
Entrepreneurship Goals
Entrepreneurial Characteristics
Starting and Operating a New Business
Understanding Distinctive Competencies
Crafting a Business Plan
Starting the Small Business

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