Competitive Digital Innovation Transforming Products Processes and Business Models to Win in the Digital Economy 1st edition by Amit Basu, Steve Muylle 3031234408 9783031234408

Competitive Digital Innovation: Transforming Products, Processes and Business Models to Win in the Digital Economy 1st edition by Amit Basu, Steve Muylle – Ebook PDF Instant Download/DeliveryISBN:   3031234408, 9783031234408 

Full download Competitive Digital Innovation: Transforming Products, Processes and Business Models to Win in the Digital Economy 1st edition after payment.

Product details:

ISBN-10 :  3031234408 

ISBN-13 :  9783031234408

Author :  Amit Basu, Steve Muylle 

Innovative digital technologies are forcing companies to rethink how they compete. The focus of digital innovation in business has shifted from internal transformation within firms to their market interface and ecosystems. While opportunities for innovation in internal operations are well established, it’s less clear how to leverage technology at the market interface. This often has strategic implications, and the goal of this book is help you connect digital innovation to business strategy. By understanding how to leverage digital technologies, you can redefine your market-facing business processes, your products, services and even your business models and stay competitive in today’s hybrid markets. This book provides a coherent and comprehensive approach to not just survive but rather thrive in the 21st Century global marketplace.         With global, real-world examples and original frameworks, this is an ideal bookfor executives and anyone who wants to understand digital strategy. Highly practical but infused with rigorous research, it shows you how your business can use digital technologies to compete in today’s hybrid markets.

Competitive Digital Innovation: Transforming Products, Processes and Business Models to Win in the Digital Economy 1st Table of contents:

1. Introduction
Part I
2. Digitally Enhancing Market-facing Processes
3. Digitally Enhancing Existing Products
4. Creating New Digital Products
Part II
5. Engaging Consumers
6. Digital Intermediaries
7. Digital Revenue Models
Part III
8. Considering Strategic Priorities
9. Planning for Digitalization
10. Evaluating Digitalization Initiatives
11. Risks of Digitalization
12. Broadening the Lens

People also search for Competitive Digital Innovation: Transforming Products, Processes and Business Models to Win in the Digital Economy 1st:

digital innovation ideas
 
competitive innovation definition
 
digital innovation competitive advantage
 
competition drives innovation
 
competitive innovation llc

Tags: Competitive, Digital Innovation, Transforming Products, Processes, Business Models, Digital Economy, Amit Basu, Steve Muylle