Indian Business Case Studies Volume 4 1st Edition

Indian Business Case Studies Volume 4 1st Edition – Ebook Instant Download/Delivery ISBN(s): 9780192869401,019286940X,9780192696205, 0192696203

Product details:

• ISBN-10: 0192696203
• ISBN-13: 9780192696205
• Author: Priti Pachpande; Sham Bachhav

It has been decades since many business schools outside India adopted the case study methodology for teaching almost all branches of management studies. This trend has been seen in India, too, where top management institutes have implemented the case study-based methodology as an important pedagogical tool in business education. The major issue in India, however, is a severe shortage of Indian case studies through which business schools can provide industry insights to students. This volume fills that gap. It has twenty Indian cases related to different aspects of business management. The cases cover some of the prominent disciplines of management like marketing, finance, human resource management, strategy management, operations management, accounting, and mergers and acquisitions. These cases best serve the purpose of adoption of ‘case methodology’ in classroom teaching or online lecture sessions for the faculty and students of business management.

Table contents:

1. A Case on Contract Labour: M/​s. Vanita Chemicals Limited

2. Maruti’s ‘Sanjeevani’: A Case Study in Long-​term IR Issues at Maruti Suzuki Ltd—​Ma

3. Bridging the Skill Gap in the Generation and Technology: A Case Study on Cross-​generational a

4. Motivating through ‘Uncertainty’: A Case Study in Survival Strategy

5. An Elephantine Exercise: A Case Study on the Mergers of Major Banks in SBI

6. Wrong Signals for FDI Climate: A Case Study on Retrospective Taxation

7. One Nation One Tax: A Case Study on Goods and Services Tax (GST) India

8. Economics, Markets, Public Life, and Regulators: A Case Study on Global Economics

9. The Candy Lounge: A Live Case Study on a Mexican Industry on Entrepreneurship

10. From Rags to Riches: A Case Study Mexion Wheels Private Limited India

11. Racing to Deliver: A Case Study on E-​commerce and Logistics

12. The Wings on Fire: A Case Study on Tata’s Acquisition of Air India

13. A Good Strategy for Growth?: A Case Study on Merger of Sun Pharma and Ranbaxy

14. Transformative Turnaround Strategy: A Case Study on Mahindra & Mahindra’s Successful BPR Exerc

15. ‘One’ versus ‘Many’: A Case Study on Product Branding

16. E-​mobility—​From the Current to the Future: A Case Study in E-​automobility

17. What Really Went Wrong with Snapdeal?: A Case Study on Failure of a Promising E-​commerce Sta

18. The BSNL Saga: A Case Study on the Collapse of BSNL—​ The Telecom Company in Public Sector

19. Future of the ‘Future Group’: A Case Study on an E-​commerce Retail—​The Giant ‘Futu

20. ITC at Cross Roads

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