Indian Business Case Studies Volume I – Ebook Instant Download/Delivery ISBN(s): 9780192869371,019286937X
Product details:
- ISBN-10 : 019286937X
- ISBN-13 : 978-0192869371
- Author(s):
It has been decades since many business schools outside India adopted the case study methodology for teaching almost all branches of management studies. This trend has been seen in India, too, where top management institutes have implemented the case study-based methodology as an important
pedagogical tool in business education. The major issue in India, however, is a severe shortage of Indian case studies through which business schools can provide industry insights to students. This volume fills that gap. It has twenty Indian cases related to different aspects of business management.
The cases cover some of the prominent disciplines of management like marketing, finance, human resource management, strategy management, operations management, accounting, and mergers and acquisitions. These cases best serve the purpose of adoption of ‘case methodology’ in classroom teaching or
online lecture sessions for the faculty and students of business management.
Table contents:
SECTION I CASE STUDIES IN HUMAN RESOURCES
1. ‘Managing Business with Respect’: A Case Study on ITC-triple Bottom Line Approach
2. The Enlightened ‘Employee Unions’: A Case Study of Negotiating with Knowledge
3. The Triumphant ‘Trikaya Coating Pvt Ltd’: A Case Study of an Addicted Entrepreneur
4. Building an Ethical and Smart Organization
5. The Directors and the In Directors: A Case Study in ‘Corporate Governance’
SECTION II CASE STUDIES IN FINANCE MANAGEMENT
6. Transfer Pricing in Cross Border Taxation: A Case Study of LG India an
7. A Case Study on Direct Taxation
8. The Common Tragedy in the Non-Banking Financial Corporations (NBFC):
9. Embracing and Pursuing Change: A Case Study of an Insurance Company
SECTION III MULTIDISCIPLINARY CASE STUDIES IN MARKETING, STRATEGY, OPERATIONS
10. Tata Motors—The Indian Auto Giant: A Case Study on Perennial Issues at the Indian
11. Ranbaxy—The Indian Pharma Giant: A Case Study in Operations
12. The Two Horse Race: A Case Study in Strategic Leveraging—Value Chain I
13. ‘Beating a Dead Horse’: A Case Study: Revival of Air India—The Forgotten Mah
14. Business Sustainability and Indian Aviation Sector: A Case Study Focusing on Low-cost Carriers i
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