Managerial Economics 7th Edition – Ebook PDF Version – Digital Instant Dowload.

Product details:

• ISBN-10 ‏ : ‎ 0133020266
• ISBN-13 ‏ : ‎ 978-0133020267
• Author:  Paul Keat, Philip Young, Steve Erfle

Directed primarily toward undergraduate/MBA students in Economics, this text also provides practical content to current and aspiring industry professionals.

This text will excite readers by providing a more linear progression, while proving the consistency and relevance of microeconomic theory.

The Seventh Edition welcomes a new co-author, Stephen Erfle of Dickinson College, who has contributed many revisions and improvements to the quantitative sections of the text, as well as provided a major addition: the use of Excel in the presentation of many of the numerical and graphical illustrations presented throughout the text.

Table of contents:

1. Chapter 1 Introduction
2. Chapter 2 The Firm and Its Goals
3. Chapter 3 Supply and Demand
4. Chapter 4 Demand Elasticity
5. Chapter 5 Demand Estimation and Forecasting
6. Chapter 6 The Theory and Estimation of Production
7. Chapter 7 The Theory and Estimation of Cost
8. Chapter 8 Pricing and Output Decisions: Perfect Competition and Monopoly
9. Chapter 9 Pricing and Output Decisions: Monopolistic Competition and Oligopoly
10. Chapter 10 Special Pricing Practices
11. Chapter 11 Game Theory And Asymmetric Information
12. Chapter 12 Capital Budgeting and Risk
13. Chapter 13 The Multinational Corporation In A Global Setting
14. Chapter 14 Government and Industry: Challenges and Opportunities for Today’s Manager
15. Chapter 15 The Global Soft Drink Industry1

Tiltle tag:
1. Explore Latest Concepts with Managerial Economics 7th Edition
2. Advance Your Knowledge: Managerial Economics 7th Edition
3. Mastering Business Strategy with Managerial Economics 7th Edition