Persuasion in Specialised Discourses 1st Edition Olga Dontcheva-Navratilova

Persuasion in Specialised Discourses 1st Edition Olga Dontcheva-Navratilova – Ebook Instant Download/Delivery ISBN(s): 9783030581626,9783030581633,3030581624,3030581632

Product details:

• ISBN 10: 3030581632
• ISBN 13:  9783030581633
• Author: Olga Dontcheva-Navratilova; Martin Adam; Renata Povolná; Radek Vogel

This book examines the concept of persuasion in written texts for specialist audiences in the English and Czech languages. By exploring a corpus of academic research articles, corporate reports, religious sermons and user manuals the authors aim to reveal similarities and differences in rhetorical strategies across cultures and genres. They draw on Biber and Conrad’s (2009) model for contextualising interaction in specialised discourses, Bell’s (1997) framework for the analysis of participants roles, Swales’ (1990) genre analysis approach for considering genre constraints and Hyland’s (2005) metadiscourse model for investigating writer-reader interaction. The result is a book which will appeal to researchers and students in Discourse Studies, especially those with an interest in genre and rhetorical strategies.

Table contents:

1. Persuasion: Definition, Approaches, Contexts

2. Persuasive Strategies Across the Academic, Business, Religious and Technical Discourses

3. Persuasion in Academic Discourse: Metadiscourse as a Means of Persuasion in Anglophone and Czech Linguistics and Economics Research Articles

4. Persuasion in Business Discourse: Strategic Use of Evaluative Lexical Means in Corporate Annual Reports

5. Persuasion in Religious Discourse: Employing Humour to Enhance Persuasive Effect in Sermons

6. Persuasion in Technical Discourse: The Role of Interpersonal Metadiscourse Markers in User Manuals

7. Cross-Cultural Variation in Persuasion Across Specialised Discourses

8. Persuasion and Specialised Discourse in a Changing World

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