Persuasive writing: how to harness the power of words 1st Edition – Ebook Instant Download/Delivery ISBN(s): 9780273746133,0273746138,9780273746164, 0273746162

Product details:

• ISBN-10:  0273746162
• ISBN-13: 9780273746164
• Author: Peter Frederick

Table contents:

1 What is Persuasive Writing?

2 Tools for Persuasive Writing

3 Persuasion – Beyond Logic

4 Commercial Break: Advertisement Slogans

5 Conciseness Equals Clarity

6 Verbs Equal Vigour

7 Mistakes

8 Planning and Structuring

9 Layout, Fonts and Formatting

10 Tips for Common Documents

11 Persuasion – the Dark Arts

People also search:

Persuasive writing: how to harness the power of words

power of persuasive writing

How do you make your writing persuasively powerful

How is persuasive writing effective

importance of using persuasive language in persuasive writing