Research Methods for Leisure and Tourism 5th edition

Research Methods for Leisure and Tourism 5th edition – Ebook Instant Download/Delivery ISBN(s): 9781292115290,1292115297,9781292217864, 1292217863

Product details:

• ISBN 10: 1292217863
• ISBN 13:9781292217864,
• Author:Anthony James Veal

Table contents:

I Preparation

1 Introduction to research: what, why and who?

2 Approaches to leisure and tourism research

3 Starting out – research plans and proposals

4 Research ethics

5 The range of research methods

6 Reviewing the literature

II Data collection

7 Secondary data sources

8 Observation

9 Qualitative methods: introduction and data collection

10 Questionnaire surveys: typology, design and coding

11 Experimental research

12 Case study method

13 Sampling: quantitative and qualitative

III Data analysis

14 Analysing secondary data

15 Analysing qualitative data

16 Analysing quantitative data

17 Statistical analysis

IV Communicating results

18 Preparing a research report

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