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Strategic Management: Text and Case 10th Edition Gregory Dess

Name: Strategic Management: Text and Case 10th Edition Gregory Dess
SKU: EB-22731018
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Strategic Management: Text and Case 10th Edition Gregory Dess Digital Instant Download

Author(s): Gregory Dess, Gerry McNamara, Alan Eisner, Seung-Hyun Lee

ISBN(s): 9781260075083, 9781260706581, 1260075087, 1260706583, 2019920213

Edition: 10

File Details: PDF, 29.49 MB

Year: 2020

Language: English

SKU: EB-22731018 Category: Business & Economics - Management & Leadership Tags: Alan Eisner, Gerry McNamara, Gregory Dess, Seung-Hyun Lee, Strategic Management

Description

Strategic Management: Text and Case 10th Edition Gregory Dess – Ebook Instant Download/Delivery ISBN(s): 9781260075083,9781260706581,1260075087,1260706583,2019920213,9781260589535, 1260589536

Product details:

ISBN 10: 1260589536
ISBN 13:9781260589535
Author: Gregory Dess, Gerry McNamara, Alan Eisner, Seung-Hyun Lee

Strategic Management: Text and Cases, Tenth edition, written by authors Dess, McNamara, Eisner,and Lee continues its tradition of being readable, relevant, and rigorous. Its engaging writing style minimizes jargon to maximize readability. It provides examples from management practice and societal themes including environmental sustainability, ethics, globalization, entrepreneurship, and data analytics to make the content relevant. It draws on the latest research by management scholars and insights from executives to balance accessibility with rigor. They provide separate chapters on the role of intellectual assets in value creation (Ch. 4), entrepreneurial strategy and competitive dynamics (Ch. 8), and fostering entrepreneurship in established organizations (Ch. 12). This version includes the all the text and 38 cases.

Table contents:

PART 1: STRATEGIC ANALYSIS
1. Strategic Management: Creating Competitive Advantages
2. Analyzing the External Environment of the Firm
3. Assessing the Internal Environment of the Firm
4. Recognizing a Firm’s Intellectual Assets: Moving beyond a Firm’s Tangible Resources

PART 2: STRATEGIC FORMULATION
5. Business-Level Strategy: Creating and Sustaining Competitive Advantages
6. Corporate-Level Strategy: Creating Value through Diversification
7. International Strategy: Creating Value in Global Markets
8. Entrepreneurial Strategy and Competitive Dynamics

PART 3: STRATEGIC IMPLEMENTATION
9. Strategic Control and Corporate Governance
10. Creating Effective Organizational Designs
11. Strategic Leadership: Creating a Learning Organization and an Ethical Organization
12. Managing Innovation and Fostering Corporate Entrepreneurship

PART 4: CASE ANALYSIS
13. Analyzing Strategic Management Cases

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