Strategic Management: Text and Cases 11th Edition Gregory G. Dess – Ebook Instant Download/Delivery ISBN(s): 9781266200465,1266200460, 9781266005978,1266005978
Product details:
• ISBN 10: 1266005978
• ISBN 13: 9781266005978
• Author:
Strategic Management: Text and Cases,written by authors Dess, McNamara, Eisner, and Sauerwald continues itstradition of being readable, relevant, and rigorous. Its engaging writing styleminimizes jargon to maximize readability. It provides examples frommanagement practice and societal themes including environmental sustainability,ethics, globalization, entrepreneurship, and data analytics to make the contentrelevant. It draws on the latest research by management scholars andinsights from executives to balance accessibility with rigor.
The authors provide separate chapters on the role of intellectualassets in value creation (Ch. 4), entrepreneurial strategy and competitivedynamics (Ch. 8), and fostering entrepreneurship in established organizations(Ch. 12). This version includes all the text and 38 cases.
Table contents:
Chapter 1: Strategic Management
Chapter 2: Analyzing the External Environment of the Firm
Chapter 3: Assessing the Internal Environment of the Firm
Chapter 4: Recognizing a Firm’s Intellectual Assets
Chapter 5: Business-Level Strategy
Chapter 6: Corporate-Level Strategy
Chapter 7: International Strategy
Chapter 8: Entrepreneurial Strategy and Competitive Dynamics
Chapter 9: Strategic Control and Corporate Governance
Chapter 10: Creating Effective Organizational Designs
Chapter 11: Strategic Leadership
Chapter 12: Managing Innovation and Fostering Corporate Entrepr…
Chapter 13: Analyzing Strategic Management Cases
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