Sustainable Businesses in Developing Economies: Socio-Economic and Governance Perspectives 1st edition by Rajagopal – Ebook PDF Instant Download/DeliveryISBN: 3030516814, 9783030516819
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ISBN-10 : 3030516814
ISBN-13 : 9783030516819
Author: Rajagopal
Trends in cleaner business decisions have resulted in sustainable business models involving society, stakeholders, and consumers. Sustainable choices of companies create competitive differentiations that enable consumers to weigh social values and shift loyalties in the competitive marketplace. This book focuses on sustainability as the pivot of marketing and argues that commitment to sustainability in business not only equips companies to have greater social impact but also inspires an emotional response in consumers that aids companies in growing their image, brands, and socio-political reputations. Exploring topics such as the circular economy, sustainable logistics, eco-innovation, conscious consumption, and social entrepreneurship, the chapters discuss sustainable practices in emerging markets and co-creation between corporations and consumers. This book offers researchers innovative concepts on sustainable business modelling.
Sustainable Businesses in Developing Economies: Socio-Economic and Governance Perspectives 1st Table of contents:
Part I. The Founding Concepts
1. Sustainability in Business
2. Circular Economy and Production Systems
3. Green Consumerism
Part II. Functional Dynamics
4. Cleaner Energy Consumption
5. Sustainable Logistics and Inventory Management
6. Public Policies and Sustainable Business Governance
7. Conscious Consumption and Marketing Strategy
Part III. Moving Towards a New Shift
8. Eco-Innovation and Technology
9. Social Entrepreneurship and New Business Trends
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Sustainable Businesses,Developing Economies,Socio Economic,Governance Perspectives