Sustainable Luxury: An International Perspective by Claudia E. Henninger 9783031069284 3031069285

Sustainable Luxury: An International Perspective by Claudia E. Henninger – Ebook Instant Download/Delivery ISBN(s): 9783031069277,3031069277,9783031069284,3031069285

Product details:

• ISBN 10: 3031069285
• ISBN 13: 9783031069284 
• Author: Claudia E. Henninger

​This book addresses the issue of sustainability in the luxury industry, which has become a major topic of concern for brand managers, scholars, policy-makers, the media, and academia. Spanning 13 chapters, the authors provide insights from developed and developing countries, whilst at the same time exploring a variety of issues within sustainable luxury, the hidden value of secondhand, eco-luxury, circular economy principles and perceptions, ethical sourcing and eco-label strategies. All of which can be linked to the broader theme of SDG12: Responsible Production and Consumption. Thus, the book not only has a wide geographical scope but also brings together a collection of scholars spanning many disciplines such as marketing, management, textiles, fashion, economics, and digital media. Offering a combination of empirical and conceptual works, the book also provides important insights for future research enquiries.

Table contents:

1. Introduction
2. The Hidden Value of Second-Hand Luxury: Exploring the Levels of Second-Hand Integration as Part of a Luxury Brand’s Strategy
3. Sustainable Eco-luxury in the Scandinavian Context
4. Sustainable Luxury: A Framework for Meaning Through Value Congruence
5. Sustainability, Saudi Arabia and Luxury Fashion Context: An Oxymoron or a New Way?
6. Towards Circular Luxury Entrepreneurship: A Saudi Female Entrepreneur Perspective
7. Sustainable Supply Chain Process of the Luxury Kente Textile: Introducing Heritage into the Sustainability Framework
8. Canadian Ethical Diamonds and Identity Obsession: How Consumers of Ethical Jewelry in Italy Understand Traceability
9. Sustainability Claims in the Luxury Beauty Industry: An Exploratory Study of Consumers’ Perceptions and Behaviour
10. What Do You Think? Investigating How Consumers Perceive Luxury Fashion Brand’s Eco-labelling Strategy
11. ‘Take a Stand’: The Importance of Social Sustainability and Its Effect on Generation Z Consumption of Luxury Fashion Brands
12. Chinese Consumer Attitudes Towards Second-Hand Luxury Fashion and How Social Media eWoM Affects Decision-Making
13. The Rise of Virtual Representation of Fashion in Marketing Practice

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