The Business Environment: Themes and Issues in a Globalizing World 4th Edition

The Business Environment: Themes and Issues in a Globalizing World 4th Edition – Ebook Instant Download/Delivery ISBN(s): 9780198739920,0198739923,9780192522382, 0192522388

Product details:

• ISBN-10: 0192522388
• ISBN-13:  9780192522382
• Author: Paul Wetherly

Written by an eminent author team whose expertise spans the full breadth of the subject, The Business Environment provides comprehensive coverage and sound academic insight into this dynamic subject. The unique ‘themes and issues’ approach the book has become known for provides students with a consistent and holistic framework for analysing businesses and the business environment, as well as a reliable method to organize their thinking.

Table contents:

1:Introduction: ‘Business’ and its ‘environment’ in a ‘globalizing world’
Part One: Environments
2:The economic environment
3:The technological environment
4:The political environment
5:The legal environment
6:The social and cultural environment
7:Can the marketplace be ethical? Corporate responsibility
8:The natural environment: Global warming, pollution, resource depletion, and sustainable development
Part Two: Issues
9:How has macroeconomic policy changed in an era of uncertainty?
10:Globalization of business: Good or bad?
11:Does business have too much power?
12:Is inequality bad for business?
13:Creating effective trading blocs: What lessons does the European Union provide?
14:What role for the public sector?
15:From starting to scaling and beyond: How do entrepreneurs and SMEs innovate and grow?
16:Conclusion: Looking ahead-managing in a dynamic environment

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