The Power of Value Selling: The Gold Standard to Drive Revenue and Create Customers for Life 1st Edition – Ebook Instant Download/Delivery ISBN(s): 9781394182572,1394182570, 9781394182589, 1394182589
Product details:
- ISBN-10: 1394182589
- ISBN-13: 9781394182589
- Author: Julie Thomas
In The Power of Value Selling: The Gold Standard to Drive Revenue and Create Customers for Life, sought-after trainer and sales leader Julie Thomas delivers an exciting new take on buyer-centric selling to modern buyers. In the book, you’ll learn value-based selling techniques to become a trusted business advisor who instills confidence in buying decisions despite unpredictable business environments.
Table contents:
I Why Value Selling, Why Now
1 Specialized Sellers, Exploding Sales Tech, Sophisticated Buyers (What’s Changed)
2 How You Sell Is Just as Important as What You Sell
3 Modern Selling Is Value Selling (Why Value Is Still Important)
II Put the Pro Back in Sales Professional
4 People Buy from People: Building Credibility, Trust, and Rapport
5 Think Like an Executive
6 Mastering Sales Conversations: Asking the Right Questions, at the Right Time
III Create Sales Opportunities You Can Win
7 Earn Time on Their Calendar
8 Uncover Business Problems Worth Solving
9 Eliminating No-decision Opportunities and Improving Forecast Accuracy
IV Enable the Buying Process
10 Reverse Engineering the Buying Process
11 Speak Value to Power
12 Handling Objections and Negotiating on Value, Not Price
V Cement Customer Relationships
13 Land and Expand: Strategies for Account Penetration
14 Creating Brand Advocates and Customers for Life
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