The Widest Net – Ebook Instant Download/Delivery ISBN(s): 9781264266807,9781264266791,1264266790,1264266804
Product details:
- ISBN-10 : 1264266790
- ISBN-13 : 978-1264266791
- Author(s):
Do you think you know your ideal customer? Think again. Many businesses create an ideal consumer profile―aiming all their sales and marketing efforts towards this single type of person―and end up missing out on endless opportunities to sell their services or products.
Award-winning business coach, speaker and author Pamela Slim has helped thousands of entrepreneurs around the world start, sustain, and scale their businesses. In The Widest Net,she explains how to build strong diverse relationships, identify and connect with new partners, expand markets, generate leads, and find new customers in places you may never have considered.
Table contents:
INTRODUCTION
CHAPTER 1 STEP ONE: Find the Mission at Your Root
CHAPTER 2 STEP TWO: Identify Your Values
CHAPTER 3 STEP THREE: Describe the Customer of Your Dreams
CHAPTER 4 STEP FOUR: The Offer They Can’t Refuse
CHAPTER 5 STEP FIVE: The Watering Holes Where They Gather
CHAPTER 6 STEP SIX: The Seeds You Plant
CHAPTER 7 STEP SEVEN: The Beacon You Light
CHAPTER 8 STEP EIGHT: The Sales You Make
CHAPTER 9 STEP NINE: The Partnerships You Form
CHAPTER 10 STEP TEN: The Ecosystem You Protect
CONCLUSION
NOTES
INDEX
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