Understanding Cross Cultural Management 3rd Edition by Marie Joelle Browaeys, Roger Price 1292015896 978-1292015897

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Product details:

ISBN-10 ‏ : ‎ 1292015896

ISBN-13 ‏ : ‎ 978-1292015897

Author : Marie-Joelle Browaeys, Roger Price

Managing effectively across national and cultural boundaries is critical to the success of todays organizations, given the global environment of business and increasing diversity of workforces. A keen awareness and a high degree of cross-cultural competence in management are therefore key to the career success of both present and aspiring managers/professionals.

Understanding Cross-Cultural Management explores the key themes and issues in one of the most challenging and fascinating areas of organizational life, and enables you to sharpen your insights and practical skills. It offers a selective but broad view of classic and contemporary thinking on cultural management and encourages you to apply theories and ideas to practice – and to relate them to your own experience – through various examples and cases from the business world, and a range of practical activities.

 

Understanding Cross-Cultural Management 3rd Table of contents

Part One Final activity A1.2 Investigating cultural relations in a company

Part Two Culture and Organisations

Chapter 7 Culture and corporate structures

Chapter 8 Culture and leadership

Chapter 9 Culture and corporate strategy

Chapter 10 Managing human resources in a global environment

Chapter 11 Culture and customers in the global market

Chapter 12 Managing cultural change in a global environment

Part Two Final activity A2.1 Maintaining IKEA’s culture

Part Two Final activity A2.2 Group-project activity: Assessing the environment through a cultural lens, using the PESTLE analysis tool

Part Three Culture and business communication

Chapter 13 Business communication across cultures

Chapter 14 Managing intercultural negotiation and conflict

Chapter 15 Working effectively in an international environment

Part Three Final activity A3.1 Simulation: negotiating internationally

Part Three Final activity A3.2 Group-project activity: Adapting an international approach to the local market

 

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